Leading communications for MacGregor
Our consultant has acted twice as an interim communications director at MacGregor, a global company specialising in maritime cargo and load handling and part of Cargotec Corporation. She has led a team of five communicators and has been responsible for the company’s workplace, media, and marketing communications. Our consultant has jumped into MacGregor’s organization like
Workplace communication on strategy and values
We assisted the corporate communications team of a large Finnish listed company in the content production of an updated strategy. Our tasks included preparing presentation materials and summarizing the main messages, as well as writing strategy-related intranet articles based on interviews. As part of the strategy, the company's values were also updated.
Intranet guide for the Fiskars Group new headquarters
The goal of the website was to familiarize the personnel with the office and the new ways of working, to tell about new solutions and services, and to provide information about the neighborhood of the office. We made the page layouts and illustrated them with illustrative drawings at the beginning, so that the testers of the site had the opportunity to evaluate the overall functionality as well.
Renewing workplace communications
Due to strong growth, an IT company needed a clear plan and practices for its workplace communication. We clarified the roles of different communications channels, revised content production practices and broadened the scope of content producers. A particular focus was placed on strategic communications, with the aim of making it long-lasting and regular.
Communicating acquisition and integration at MacGregor
MacGregor was preparing the largest acquisition in its history. A strong investment was needed in integration planning and implementation to ensure that the companies would really merge together, and communications was seen as an important driver here. Our expert joined the cross-functional integration team and handled communications from the announcement of the acquisition to the completion of the merger and the initial stages of integration.
Strategy into everyday work at Helkama Bica
The company had renewed its strategy and wanted to communicate its focus areas and future direction to personnel in Finland and abroad. We assisted the management in summarising the extensive strategy material and crystallizing the main messages into a format that is easy to understand and suitable for workplace communications. The outcome was a coherent and visual presentation in Finnish and English to support the strategy story.
In-house support for Tietoevry’s workplace communications
During more than seven years, our consultant has planned and implemented business-unit and group level workplace communications, including communications for a headquarters relocation project and communications support for an IT project in Sweden.
Foodduck – working with a growing new innovation
We have been the communication support of the Finnish innovation, the FOODDUCK spread dispenser, since the beginning of Foodduck Oy’s operations. We produce articles, press releases and other content in Finnish, Swedish and English, and support the company in the planning and implementation of communications.
Close collaboration with Leo’s Leikkimaa
, started operating in Finland at the end of 2016. We have been involved in the communication of Nordic's largest and most popular indoor playground chain's Finnish operations since 2016. We translate and tailor the company'’s social media messages and campaigns, customer letters and some website texts.
Increasing Finnfoto’s awareness through media
We have cooperated with Finnfoto especially in media communications for several years in order to promote and clarify Finnfoto's role as an active operator for the Finnish photography. In addition, we have written articles for Finnfoto's website and organized media training for the organization's key personnel.
A variety of contents for the Ministry
We have produced presentation material, infographics, articles, and entire publications for the projects of the Ministry of Economic Affairs and Employment. Among other things, we have edited the content and coordinated the graphic look of the Collaboration and division of labor publication (in Finnish), which summarizes the roadmap for the growth strategy of research and innovation activities in the health sector. We have also put together a presentation on the goals and measures of innovative public procurement included in the government program.
Content creation for the Centre for Occupational Safety
We have been producing a variety of content for the Centre for Occupational Safety in Finland for a long time, and have been involved in the preparation of their action report for the past six years. We have also produced safety manuals for the Centre for Occupational Safety, for employees of ski resorts and golf centers.
Promoting IoT Forge with case studies
IoT Forge is non-profit foundation that supports Finnish companies, free of charge, in turning fresh ideas based on IoT technology into viable products. We have worked with IoT Forge since 2017, and focus now on case stories to illustrate the product development path of IoT Forge’s customers.
Engaging the work community in change
We were asked to help with crystallizing the key messages of the new strategy and create strategy communications material for Telia Inmics-Nebula. It was important to articulate a coherent strategy story to support employee engagement in the shared change journey. The strategy communications toolkit also includef a traditional employee magazine. We were responsible for the magazine's editorial and production process.
Supporting communications in a financial organization
Our consultant worked for one year in a financial company, supporting the communications manager in daily communications. Her tasks included preparing communications plans, writing, editing, and translating articles, updating internal and external websites, as well as communicating system changes. As a separate project, she was responsible for the communications of a hackathon event.